This might be the answer to youtube's biggest way to make money. The IPL has announced that it is to show the 2010 season live on youtube across the world (except USA). The question will be if it will be subscription-based or if the share that Google will take from the sponsorship and advertising is all they need.
It brings with it new options for the user: from the announcment:
Read the full story.
It brings with it new options for the user: from the announcment:
The most significant aspect of the deal is the amount of control it gives the viewers, who will be able to customise their viewing experience by choosing between different camera angles. Additionally they will be able to freeze, fast-forward and rewind the feed, as well as watch replays at any time during the day, a choice that is unavailable to television viewers who are bound by broadcast schedules.It's allowed the IPL to totally side-step resrtictive individual market tv broadcast deals in one fell swoop, and may well lead to other sports following suit.
Read the full story.
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